HELPING INDONESIAN AND FRENCH CREATIVES AND SME'S GROW TOGETHER
Is a bilateral incubator program designed for Indonesian and French young creatives and SME's of the fashion business sector.
The program intends to help participants from both countries to grow from local to global and prepare for international market with a strong focus on sustainability and traditional know-how.
In its efforts in preserving culture through fashion, LAKON Indonesia has cooperated with JF3 for several times to hold events that present its collaboration portfolio with the traditional craftsmen. Both LAKON and JF3 have similar mission to support the fashion industry players in reaching higher level of productivity and creativity, especially for those traditional craftsmen.
During the Gantari presentation, we met with the Cultural Attache of French Embassy for Indonesia and soon the three parties found huge potentials in startups development by young enterpreneurs that can benefit from cross cultural sharing of industry knowledge, access to greater networks and solutions to general problems that are commonly found, which in return can support these potential startups to grow significantly in local market or even propel its brand into international markets.
Hence these all led to the new initiative in building a fashion incubator, PINTU.
Institut Francais is Frence's International organization for cultural, educational, academic and research cooperation. It aims to support the knowledge and understanding of French culture, education and language for fostering connections through cooperation and partnerships.
Located in four major cities in Indonesia (Jakarta, Bandung, Surabaya and Yogyakarta), Institut Francais d'Indonesie (IFI) provides French language classes, organizes cultural events and hosts Campus France, a gateway for study opportunities in France.
Among its umerous activities, IFI has made creatives industries a priority mission and particularly in fashion sector. In additional to building bridges, sharing know how and ompetencies between the respective stakeholders, IFI aims to bring the French and Indonesian fashion industries and its creative minds together.
An ecosystem that was built in 2018, as part of the efforts to preserve Indonesian culture. The objective is to seek how to make our old and traditional culture be an integral part of the everyday modern life while still staying true to its basic principles.
Since the beginning, LAKON Indonesia has been consistent to present their collections even throughout pandemic. And they have manage to give a living for hundreds of craftsmen and their families from the collaborations, and also many sectors in creative industry through their fashion presentation such as Pakaiankoe, Gantari, and Aradhana.
As LAKON Indonesia always believe, "PRESERVING CULTURE STARTS WITH PRESERVING THE CRAFTSMEN".
JF3 is an nitiative of Summarecon and allied Government organizations to promote the Indonesian fashion industry throughout the fashion value chain nationally. Since 2004, JF3 has gained the support and collaboration from the Government of Special Capital Region of Jakarta through the Indonesian Department of Tourism and Culture, and has since been included as one of the flagship national events of the Ministry of Tourism and Creative Economy.
JF3 aims to empower small and medium-scale designers and fashion value chain contributors throughout the nation and propel their scalability to grow internationally.
JF3 showcases its collaboration through JF3 Fashion Festival annually. This event brings together prominent designers and promising young designers alike to exhibit the latest interpretation of modern fashion. Through platforms such as Gading Model Search (GMS) and Next Young Promising Designers (NYPD), JF3 aspires to encourage fresh talents in Indonesia’s fashion sector.
Create a dynamic process for Indonesian and French creative entrepreneurs and SME'S, as well as traditional craftsmen to grow together and eventually develop business to take part in the international market.
Create a program with a prestigious image that will provide an active management support, financial technical and networks, as well as a creative environment that enables growth, structuration and co-development.
Clothing and apparel
Womenswear, Menswear, Childrenwear, sportswear, denim
Accessories and ootwear
Shoes, bags, sunglases, scarfs, wallets and purses, hats, men's tie, luggage
LAKON Indonesia bersama JF3 menjalin kerja sama dengan Kedutaan Besar Perancis melalui Institut Francais d’Indonesie (IFI), menghadirkan PINTU Incubator, sebuah program hasil kerja sama bilateral yang dirancang untuk memajukan industri mode Indonesia dengan mendorong para kreatif muda yang memiliki potensi untuk mengembangkan wirausaha secara profesional.
Tahap pertama dimulai dengan pendaftaran program batch-1 yang dimulai pada 14 April hingga 31 Mei 2022. Selama periode pendaftaran berlangsung, berbagai antusias para fashion entrepreneur muda hingga fashion enthusiast yang memiliki konsep bisnis kreatif yang kuat turut menyambut program PINTU Incubator. Setelah melewati tahap kurasi pertama, sebanyak 14 brand yang terdiri dari kategori A (Creative Founders) dan kategori B (Creative Minds) berhasil lolos kurasi tahap pertama.
Selain sharing session dengan brand-brand terkemuka baik lokal dan internasional, berbagai sesi pembelajaran yang dibawakan oleh para mentor yang ahli dibidangnya kemudian diberikan kepada 14 brand terpilih. Dalam sharing session, PINTU Incubator turut menghadirkan berbagai pembicara penting dari brand-brand lokal dan internasional untuk memberikan pengetahuan serta insight terkait bisnis dan kunci kesuksesan untuk bersaing di industri fashion, seperti:
PINTU Incubator juga bekerja sama dengan Pradita University dalam sesi mentoring business & marketing serta Phoa Bing Hauw Center dalam sesi mentoring business law. Disamping itu, terdapat juga sesi mentoring class finance & accounting dengan BTPN hingga mentoring class product & fashion dengan LPTB Susan Budihardjo.
Setelah kurasi kedua, sebanyak 7 brand berhasil lolos ke tahap selanjutnya , diantaranya: Tepa Selira, Rizkya Batik, Oemah Etnik, Maria Adiputri, WGB, Tailor Moon, dan Nona Rona. Tahapan kurasi ke-2 menghadirkan 5 kurator dengan latar belakang dari sektor industri berbeda;
Setelah mendapatkan bimbingan eksklusif dan intensif dari para mentor profesional di bidangnya dalam mempersiapkan produk untuk kurasi ketiga, ke-7 brand yang telah diinkubasi akhirnya menampilkan ke-12 koleksi eksklusifnya di ajang fashion festival terbesar di Indonesia pada 3 September 2022. Sebanyak 3 brand berhasil melewati kurasi ketiga, diantaranya:
Ketiga brand tersebut kemudian akan diinkubasi kembali dalam mempersiapkan brandnya untuk tampil di Paris Exhibition. Stay tuned for more updates!
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